PRESS
April 21, 2014
INDOCHINO MENSWEAR TO LAUNCH SUMMER COLLECTION AT FIRST EVER TORONTO POP-UP
The shop on 425 King Street West aims to make getting into custom clothing more accessible.
Indochino, the leader in custom online menswear, is coming to Toronto for the first time ever with its premium menswear pop-up store. During Traveling Tailor Toronto, Indochino will exclusively launch its summer collection for Toronto shoppers.
The shop on 425 King Street West aims to make getting into custom clothing more accessible. It does this by pairing guys with the Style Guides who will help them create a custom garment – ordered online and shipped to their door in 4 weeks or less.
Traveling Tailor will be in Toronto from May 8thto 25th. Traveling Tailor Toronto hours are: 8 a.m. – 8:30 p.m. weekdays, Saturdays 9 a.m. – 8 p.m. and Sundays 10 a.m. – 7 p.m.
Traveling Tailor complements Indochino’s online shopping experience and provides the perfect opportunity for men to enter the brave new world of custom suiting. Customers can book a thirty-minute appointment with a Style Guide at http://www.indochino.com/traveling-tailor. Over the course of that appointment they will:
- Get measured
- Get styled
- Discover customization options
- Experience fabric samples and view new products in-person (including the brand new Summer Collection, unveiled and shoppable at Traveling Tailor Toronto)
- Build a custom suit
“I started the business because I was frustrated by the retail options for guys,” explains Kyle Vucko, Indochino Co-Founder and CEO. “Indochino addresses the problem guys face finding clothes that fit, in a way that is simple and intuitive. With our Traveling Tailor pop-up stores, we make the online experience even easier by helping guys take their measurements and pick the clothes that will look best, in a retail experienced designed for them.”
ABOUT INDOCHINO
Indochino is the pioneer and global leader in online custom menswear, making fashion accessible for every man. Indochino lets any man regardless of size, budget or location measure customize and order a high fashion, made to order and affordable suit in as little as 10 minutes. Co-founded in 2007 by Kyle Vucko, CEO, and Heikal Gani, chief creative officer, Indochino offers an ever-changing assortment of both classic and fashion-forward suits, shirts, and outerwear- all with an unparalleled number of customization options. The company is headquartered in Vancouver, BC. To learn more about Indochino, visit www.indochino.com. To receive updates on Indochino's latest collections and style services, join Indochino on Facebook or follow Indochino on Twitter.