PRESS

September 12, 2013

INDOCHINO BRINGS CUSTOM MADE-TO-MEASURE MENSWEAR TO SEATTLE WITH POP-UP OCTOBER 3-13

Indochino – the Madrona Venture Group backed custom menswear company – is bringing its Traveling Tailor pop-up store to Seattle for the first time. Designed to complement the online brand’s ecommerce experience, Traveling Tailor will help Seattle men create their own made-to-measure wardrobe October 3-13 in Harbor Steps, 1220 Western Ave.

Traveling Tailor is our way of introducing men to Indochino’s tech-enabled approach to custom clothing, explains Kyle Vucko, Indochino Co-Founder and CEO. While it’s always exciting to come to a city for the first time, we’re particularly excited about Seattle because of our affinity for the city. More than geographical proximity, Vancouver and Seattle companies have a long history of using technology to create better services. At Indochino we try to help men dress better by leveraging new technology to scale traditional tailoring practices like pattern creation and customization – making custom clothing accessible to all men for the first time.

Indochino secured backing from Seattle-based Madrona Venture Group in 2011. Madrona has been investing in early-stage technology companies in the Pacific Northwest since 1995 and has been privileged to play a role in some of the region's most successful technology ventures. Other Madrona portfolio companies have included Amazon, Redfin and Rover.

Over the course of a 30-minute Traveling Tailor appointment, Seattle men will be measured by a fit specialist and walked through the customization process. There are 20 suit customization options and 8 shirt customization options. Suits start at $429, shirts start at $79 and all customizations are free.

Traveling Tailor Seattle’s hours are: 8am-8pm weekdays, Saturdays 9am-8pm and Sundays 10am-7pm. Appointments can be made at: http://www.indochino.com/traveling-tailor/seattle

ABOUT INDOCHINO

Indochino is the pioneer and global leader in online custom menswear, making fashion accessible for every man. Indochino lets any man regardless of size, budget or location measure customize and order a high fashion, made to order and affordable suit in as little as 10 minutes. Co-founded in 2007 by Kyle Vucko, CEO, and Heikal Gani, chief creative officer, Indochino offers an ever-changing assortment of both classic and fashion-forward suits, shirts, and outerwear- all with an unparalleled number of customization options. The company is headquartered in Vancouver, BC. To learn more about Indochino, visit www.indochino.com. To receive updates on Indochino's latest collections and style services, join Indochino on Facebook or follow Indochino on Twitter.